About Us

Born from a lifelong obsession

Shawu Elephant Safaris was created by Mike Lawrie, a Hoedspruit-based safari tourism entrepreneur who has spent over 20 years living in the heart of South Africa's Big 5 territory.

The story

The name Shawu comes from the legendary elephant bull whose tusks were the longest ever recorded in South Africa. He roamed the Kruger lowveld for sixty years, and his legacy represents everything we believe in: strength, patience, endurance, and the deep connection between elephants and this landscape.

Mike Lawrie has dedicated the majority of his professional life to the African elephant. His connection to these animals goes beyond professional interest. It's personal, bordering on obsession. That obsession led to the creation of Shawu Elephant Safaris, an operation built entirely around ethical, elephant-focused experiences.

Mike also runs Safari Web Online (AI-powered tourism technology), Aerotel Hoedspruit (aviation-themed boutique hotel), Bush Villa Collection (exclusive-use safari villas), Wild About Hoedspruit (destination marketing), and Wild Getaways Magazine.

ML
Founder
Mike Lawrie
Safari tourism entrepreneur, AI-first digital strategist, and self-confessed elephant fanatic. Over 20 years in the African bush. Based in Hoedspruit, Limpopo, South Africa.
mike-lawrie.co.za →

What we stand for

No elephant-back riding. We will never support any practice that requires breaking an elephant's spirit.
Wild observation only. Our elephants are free, wild, and observed on their terms.
Conservation funding. A portion of every safari goes directly to local conservation initiatives.
Small groups. Low-impact tourism that respects the animals and the ecosystem.
Education. Every safari is an opportunity to learn about elephants and what you can do to help.

Plan your elephant safari

Every journey with Shawu is tailor-made. Tell us what you're looking for.

Email us → Call 067 566 0266
Shawu Elephant Safaris